Richard Western recognized that business was moving on-line in a big way and decided to stay connected with his vendors and leasees with an on-line presence.
A highly personalized website was created which allows Richard to communicate his business approach and equipment leasing practice with custom audio sound bites as well as searchable copy including Blog news shared out to social media platforms such as linkedin.
An e-newsletter and linkedin campaign launched Mainstream Leasing which resulted in lots of interest and activity from vendors.